How to Migrate WordPress to an AI-Native Site Without Losing SEO
A 6-step migration path from WordPress to an AI-native React stack that keeps every ranking, redirect, and backlink intact — while gaining Core Web Vitals, structured data, and AI citation readiness.
- Step 1
Export a full WXR + redirects map
Use WordPress Tools > Export to grab an XML of all posts, pages, and media. Export your Redirection plugin rules as CSV. Keep the exact slug for every URL.
- Step 2
Rebuild URLs 1:1
Recreate every /category/slug and /year/month/slug path in your new router. If you must change a URL, add a 301 — never a 302.
Tip · A single 302 can drop rankings for weeks; use 301 for permanent moves. - Step 3
Preserve canonical, meta, and structured data
For each imported post, set <title>, meta description, canonical, og:*, and Article JSON-LD to match the original. Do not let default framework metadata overwrite them.
- Step 4
Rehost images with the same filenames
Google Image Search treats /wp-content/uploads/2019/03/foo.jpg as a distinct asset. Reuse the same filename in your new storage path, or redirect the old to the new.
- Step 5
Ship a fresh sitemap and ping search engines
Generate a new sitemap.xml, submit it in Google Search Console and Bing Webmaster Tools, and re-crawl the top 50 URLs by clicks.
- Step 6
Verify with a diff crawl
Run Screaming Frog or our Broken Link Checker before and after the switch. Every URL that returned 200 before must return 200 (or 301 to a 200) after.
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